Tim Kilroy

Digital marketing since 1997. Agency leader since 2001. Agency exits in 2009 & 2017. Agency coach since 2018.

Positioning

Inside Your Agency, There Are Two Wolves

Apr 14, 2026

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15 min read

Inside Your Agency, There Are Two Wolves

OK, fine...there aren't, but there are two brands...I bet you didn't know that, did ya?

Tim Kilroy

Vibes Vision & Values

Apr 10, 2026

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15 min read

Be Irreducible, For Goodness Sakes

The secret formula: VVV + Commitment = Sales

Tim Kilroy

Positioning

Your AI Marketing Sucks (And It's Not Really Sam Altman’s Fault)

Apr 7, 2026

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15 min read

Your AI Marketing Sucks (And It's Not Really Sam Altman’s Fault)

I mean, it is a little bit, but it's mostly your fault.

Tim Kilroy

Positioning

Apr 3, 2026

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21 min read

What? Can't Hear You (Yet)

Building an audience is hard (or is it?) Let's find out.

Tim Kilroy

Positioning

Does Your Agency Work For Lumon Industries? (I bet it does...)

Mar 31, 2026

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20 min read

Does Your Agency Work For Lumon Industries? (I bet it does...)

I'd bet money that your agency has an INNIE & an OUTIE

Tim Kilroy

DemandOS

Mar 27, 2026

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15 min read

Agency Assets Beyond Team & Talent

Please don't keep the assets is safe deposit box

Tim Kilroy

Vibes Vision & Values

Mar 24, 2026

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11 min read

Data Ain't Your Differentiator - Really

Attribution, click tracking, and ROAS might feel like the most incredible things, but there's something else in your agency that's more powerful.

Tim Kilroy

4 Simple Questions That Accelerate Positioning Clarity

Mar 20, 2026

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12 min read

4 Simple Questions That Accelerate Positioning Clarity

What do Swiffer, Blackberry, Sonos & Vercel have to do with your agency?

Tim Kilroy

Positioning

Attention Is Good, But Alignment Is Better

Mar 17, 2026

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18 min read

Attention Is Good, But Alignment Is Better

Getting seen is good, but making connection easier is better.

Tim Kilroy

Mar 13, 2026

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13 min read

Premature Proposaling Is Precarious

Slow down, chief. Take your time - it's gonna turn out better for everyone...

Tim Kilroy

Sales

Mar 10, 2026

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12 min read

You've Got A Follow Up Call. What Now?

Don't panic. We've got you , fam...

Tim Kilroy

Discovery Calls

Mar 6, 2026

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14 min read

Who Ya Gonna Call? Ghostbusters!

You ain't afraid of no discovery call ghosts

Tim Kilroy

Discovery Calls

Mar 3, 2026

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13 min read

Become A Consideration Set Thrivivalist

So, what do you actually do to thrive on the consideration set?

Tim Kilroy

DemandOS

Feb 27, 2026

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13 min read

Prospects Don't Care About Your Funnel

Sorry, dood. It's just the truth. Your funnel might work, but your market works differently.

Tim Kilroy

DemandOS

Is Go To Market What You Ought To Be Focused On?

Feb 24, 2026

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11 min read

Is Go To Market What You Ought To Be Focused On?

Let’s dig in and get to understanding....

Tim Kilroy

DemandOS

Are You Delusional, Bro? Agency Growth In 2026

Feb 20, 2026

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13 min read

Are You Delusional, Bro? Agency Growth In 2026

Some data from our friends at SparkToro made me say, "Hmmm...that math ain't mathin;"

Tim Kilroy

Teams

The Three Body Problem - Don't Let Your Agency Crash & Burn

Feb 17, 2026

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12 min read

The Three Body Problem - Don't Let Your Agency Crash & Burn

Small Changes Can Bring Bring Giant Catastrophes But A Making Your Orbit a Little Bigger Can Keep Your Agency Safe & Your Client Happy

Tim Kilroy

DemandOS

Feb 13, 2026

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16 min read

You Ain't A Businessman...

You Are A Business, Man

Tim Kilroy

Business Development

Feb 10, 2026

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14 min read

The Lemon Juice Problem

Fun fact - lemons aren't natural...they are a human created hybrid....

Tim Kilroy

Entrepreneurship

Feb 3, 2026

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12 min read

Known Unknowns & Unknown Unknowns

Peter Ducker was only half right...

Tim Kilroy

Entrepreneurship

Jan 30, 2026

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13 min read

2026 Agency Reality Check

Maybe it isn't ALL bad. There might even be some good stuff, too.

Tim Kilroy

Positioning

Vibes, Vision & Value/s Aren't Just Marketing

Jan 27, 2026

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9 min read

Vibes, Vision & Value/s Aren't Just Marketing

Let's dive in to value/s for a minute...

Tim Kilroy

Purpose

Jan 23, 2026

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10 min read

Focus on Focus

Complexity is the enemy

Tim Kilroy

Positioning

Jan 20, 2026

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7 min read

Creative Whack Pack

Big, bold moves? Maybe, maybe not...but moves for sure.

Tim Kilroy

Creative

Jan 16, 2026

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7 min read

Are You A Freak? (I hope so...)

It's tough being a normie in this world...

Tim Kilroy

Tim Kilroy

Inside Your Agency, There Are Two Wolves

Be Irreducible, For Goodness Sakes

Your AI Marketing Sucks (And It's Not Really Sam Altman’s Fault)

What? Can't Hear You (Yet)

Does Your Agency Work For Lumon Industries? (I bet it does...)

Agency Assets Beyond Team & Talent

Data Ain't Your Differentiator - Really

4 Simple Questions That Accelerate Positioning Clarity

Attention Is Good, But Alignment Is Better

Premature Proposaling Is Precarious

You've Got A Follow Up Call. What Now?

Who Ya Gonna Call? Ghostbusters!

Become A Consideration Set Thrivivalist

Prospects Don't Care About Your Funnel

Is Go To Market What You Ought To Be Focused On?

Are You Delusional, Bro? Agency Growth In 2026

The Three Body Problem - Don't Let Your Agency Crash & Burn

You Ain't A Businessman...

The Lemon Juice Problem

Known Unknowns & Unknown Unknowns

2026 Agency Reality Check

Vibes, Vision & Value/s Aren't Just Marketing

Focus on Focus

Creative Whack Pack

Are You A Freak? (I hope so...)

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